It’s an established fact that more and more media brands are diving into content delivery over the internet.
Whether through authenticated TV Everywhere apps or direct-to-consumer OTT services, audiences are following them. According to the Deloitte Digital Democracy Survey released in March, over 60% of US consumers now subscribe to a video streaming service. That number has increased from 50% just two years ago. In the next two years, it’s expected to reach 72%. Read More