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Time is Now Featured

The Time is Now.

By | Events, OTT, TV Everywhere | No Comments

In 2015, the options for viewers looking to stream video content on phones, tablets and internet-connected TVs went from a limited prix fixe menu to a lavish buffet.

Major improvements to user experience and content discovery features made internet-delivered options all the more attractive to consumers. Steady growth in the popularity of phones, tablets, consoles and connected TV devices as primary sources of entertainment only intensified consumer appetite for direct-to-consumer OTT offerings.

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OTT Viewers

Embrace the Future of Entertainment

By | Blogs, Connected TV, OTT, Trends | No Comments

It’s an established fact that more and more media brands are diving into content delivery over the internet.

Whether through authenticated TV Everywhere apps or direct-to-consumer OTT services, audiences are following them. According to the Deloitte Digital Democracy Survey released in March, over 60% of US consumers now subscribe to a video streaming service.[1] That number has increased from 50% just two years ago. In the next two years, it’s expected to reach 72%.[2] Read More

No Spoilers

Is Spoilerphobia Out of Control?

By | Trends | No Comments

The release of Star Wars: The Force Awakens was one of the biggest media and entertainment events of the decade.

As soon as reviews came out praising the film as an installment worthy of the original Star Wars trilogy, anticipation reached a fever pitch. In the days after Force premiered, the world suddenly split into two camps. People greeted each other with “have you seen it?” and when “yes” was the answer, they huddled in dark corners and whispered their thoughts. Read More